XM Satellite Radio announced that American Honda Motor Co. recently sold its one-millionth vehicle with a factory-installed XM Satellite Radio, extending XM’s leadership position in the new automobile market.
American Honda is rapidly increasing the availability and volume of Honda and Acura vehicles with XM Satellite Radio. American Honda will equip more than 550,000 of its 2006 model year vehicles with XM. Honda introduced its first factory-installed XM vehicles in 2003. In April 2006, XM Canada signed an exclusive multi-year distribution agreement with Honda Canada to provide factory-install satellite radios.
“American Honda is pleased to join with our strategic partner XM Satellite Radio in celebrating the sale of our one millionth vehicle with factory-installed XM,” said John Mendel, senior vice president of automobile operations, American Honda Motor Co., Inc. “XM provides our customers with an enormous variety of entertainment and information as they travel from coast to coast, and XM NavTraffic is critical to our advanced navigation capabilities.”
“Honda is one of the world’s most successful automakers, and our partnership with American Honda is a fundamental part of XM’s success. This milestone underscores how XM is the leading provider of satellite radio for the automobile industry, as well as the market leader in satellite radio overall,” said Hugh Panero, president and CEO, XM Satellite Radio.
XM is a factory-installed feature on the 2006 models of Motor Trend’s Car of the Year Honda Civic and Truck of the Year Honda Ridgeline, as well as other Honda models, including Pilot, Accord, Accord Hybrid, Odyssey, and Element. In addition, XM is standard, factory-installed equipment on all Acura RL, TL, TSX and MDX models. Acura recently announced that XM will also be a factory-installed standard feature of the all-new 2007 Acura RDX Sport Utility Vehicle.
In addition to offering XM in a broad range of Honda and Acura vehicles, Acura was the first automaker to offer XM NavTraffic, the award-winning traffic data service that provides real-time traffic information for vehicle navigation systems, in the RL luxury performance sedan. XM NavTraffic is a factory-installed feature of all 2006 Acura RL vehicles, and it will also be available on the all-new 2007 Acura RDX this summer.
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